HPX Academy

One of our core beliefs at HPX Media is that an informed client means a happy client. We spend a lot of our time helping our clients understand the projects we are pitching them, and we’ve turned this knowledge into articles so that we can share this knowledge with everybody. Let us help you navigate the complex world of branding, website development and marketing. We take requests: Is there a topic that you’d like to see that we’re missing?

Why Choose WordPress for My Website?

Why Choose WordPress for My Website?

WordPress? Wix? Squarespace? Shopify? How do you know which platform on which to build your company’s website? This is a common question for businesses today, especially for those who are just starting out. There are a variety of platforms you can choose from, but at...
The Dangers of Not Keeping Your WordPress Website Updated

The Dangers of Not Keeping Your WordPress Website Updated

You now have a WordPress website set up for your business. Congratulations! You’re ready to get your business up and running, maybe write a few blog posts, but for the most part, are ready to move on and leave that site on the backburner for a while to work its magic....
Website Mistakes to Avoid in 2021 and Beyond

Website Mistakes to Avoid in 2021 and Beyond

If you’ve noticed that your website doesn’t get the traffic you had hoped for, or maybe your visitor count has declined, it may be time to pop the hood and see if there are any improvements your website needs. Trends, customer needs and technology can change...
Is your website excluding 66% of your visitors?

Is your website excluding 66% of your visitors?

Imagine you’re buying a car. You walk into the dealership and the salesperson points to a blue hatchback and says that is the car you should buy. Would you appreciate that, or would you be walking out the door? For most people, they’d be walking out the...
Privacy Policy Documents and Your Business

Privacy Policy Documents and Your Business

Without getting into a ton of snoozy details, there are two reasons it’s time to review and update your Privacy Policy page. Reason #1: The Canadian government is proposing consumer-protection legislation in an effort to protect the privacy of consumers. This...
4 Password Tips to Save your Sanity

4 Password Tips to Save your Sanity

4 Password Tips to Save your Sanity A quick reminder to all you business-folk and non-profits out there about password management. Losing them can mean a lot of hassles and headaches, and in some cases, losing access to your property entirely. I’ve come across...
What Makes a Successful Website?

What Makes a Successful Website?

There are many reasons your site can be successful, or for that matter, not successful. You invest a lot of time and money into your website and you want to see a return on that investment. Here are 3 things you may want to consider: #1 Misconception about Websites:...
5 Things You Need to Know About Trademarks

5 Things You Need to Know About Trademarks

Registering a trademark is an essential step for any business owner regardless your business’ size, location, or product or service. Trademarks protect your reputation and your ownership of the distinctive words and marks that make your business unique. Here are...